BTWN

Develop a digital storefront and brand experience for under-served demographics—making daily grooming both personal and empowering. Ensuring consistency across product, story and UX while supporting e-commerce.

BTWN successfully launched a vibrant e-commerce platform featuring curated hair and body care lines—each addressing specific needs. It transformed everyday routines into empowering rituals for underserved users, and supported smooth product discovery, checkout, and brand storytelling. :contentReference[oaicite:1]{index=1}